MONEY, SUITE MONEY
May 11th, 2008 ║ Posted By: John Pennington ║ Permalink ║ Tags: Alabama, Auburn
The spread option offense?
Smaller, faster linebackers?
Nope. The biggest fad in college football right now is the move to build more and more luxury suites in stadiums.
For long-time SEC football fans, grabbing a beer and a dog in the back of an old Ford truck is as much a part of football as pigskin.
But now, while those regular fans are well and good, athletic departments and city planners are realizing that their REAL target audience needs to be the wine and cheese crowd.
And how do you get the Judge Smails crowd to buy tickets? You provide them with luxury suites featuring better views, better food, a bigger drink selection and a country club atmosphere.
